MBK In the News

MBK Homes Takes Home "the Eliant" Award For Second Consecutive Year

IRVINE, CALIF. (May 28, 2015) - MBK Homes believes a home is only as good the builder behind it, and with a proven reputation for building quality homes coupled with an exceptional customer experience, MBK is proud to be an industry leader in customer satisfaction. Today, MBK Homes is pleased to announce their second consecutive win of "The Eliant" award-the top honor in the 19th annual Eliant Homebuyers' Choice Awards competition, given to builders whose surveyed customers voted them #1 for delivering an extraordinary customer experience.

Recognized as the building industry's leading provider of Customer Experience solutions for North America's top homebuilders, Eliant administered more than 72,700 surveys to choose the winners for this annual competition. Among those polled were recent homeowners from 128 major homebuilders across the United States and Canada to gauge their experience with their respective builders.

MBK Homes is the recipient of the "The Eliant" award for the Best Overall Purchase and Ownership Experience category for single-division North American builders for the second consecutive year. MBK Homes was also honored with three First Place Awards for Purchase Experience, Construction Experience, and Design Selection Experience among all Large-Volume builders.

"We always ask ourselves 'Are we doing the right thing for our employees, our company, and our customers?'" said Rick Fletcher, Vice President of Sales and Marketing at MBK Homes. "We believe our integrity and the transparency we have with our customers consistently allows the answer to this question to be yes. The Eliant award is a testament to our team members' commitment to exceptional customer satisfaction."

MBK has established a strong reputation in the market, winning consumer trust by building high quality homes at a fair price. The company believes in an open door policy with customers, offering various "walks" to set the expectations correctly for home quality, features, functionality and finish. By taking the customer on site throughout the homebuilding phases, homeowners are granted the opportunity to be completely involved in the process and fully enjoy and understand the new home experience.

"We've made these 'walks' a staple in our homebuilding process to ensure we set proper homebuyer expectations," said Fletcher. "This hands-on approach allows the customer to rest assured they are getting the house they've envisioned."

The homebuilder's customer-centric culture ensures the team is a cohesive unit with consistency in their communications with the customer. This interconnected team allows customer care to be as efficient as possible, which has earned the company a faithful following with exceptionally high referral rates.

MBK has consistently ranked highly among homebuyers, having won "The Eliant" award in 2010, 2011 and 2014, as well as "Premium Awards" every year since 2009 in the Eliant Homebuyers' Choice Awards competition. For more information from Eliant about this year's awards, visit http://www2.eliant.com/2015-homebuyers-choice-awards-winners-criteria/

About MBK Homes
MBK Homes is active in the development of for-sale single and multi-family housing communities, rental housing, apartment property acquisition, and distressed asset renovation. Through its various housing solutions, MBK Homes' mission is to provide top quality shelter to residents in California. Throughout its nearly 20 years, MBK Homes has earned a reputation for delivering award winning customer satisfaction in housing that is innovative in design, comfort, sustainability and craftsmanship, all at an excellent value.

MBK Homes is a division of MBK Real Estate Ltd., the U.S. real estate development arm of Mitsui & Co., Ltd., one of the world's largest corporations. MBK Real Estate's companies span a wide spectrum of real estate development, including homebuilding, retail and senior housing divisions.

MBK Homes is headquartered in Irvine, California. Corporate offices are located at 4 Park Plaza Suite 1000, Irvine, CA 92614; phone (949) 789-8300; fax (949) 789-9300; or visit the website at www.mbkhomes.com.

[ Posted May, 29th 2015 ]